Xibanya Online 西班牙在线 is a project of Fengling 鳳靈, former brand name of The Chinese Box, which aims to collect, comment and classify online resources in Chinese that already exist on Spanish websites and that may be useful for Chinese tourists visiting Spain.
For this project we created a new brand identity for China and designed a Chinese website from scratch, among other actions of Chinese digital marketing. We shaped their digital communication with their Chinese environment via Chinese digital marketing strategies.
